New York City, NY – May 31, 2016 – Trans World Marketing has been named People’s Choice winner in both the 2D and 3D categories at the A.R.E | POPAI East Coast Pop-Up Gallery 2016. The fourth annual POP-UP Creative Gallery, a one-night only event, showcased the finest and most creative in-store marketing executions for 2015. The goal of the event is to put the artistry of the Point of Purchase Industry on display. The event was held at the Metropolitan Pavilion in NYC.
Attendees were encouraged to text-to-vote for the most creative displays in the 2D Design Board and 3D Display Categories. The 2D Category is a visual representation of a retail display mounted to the wall for viewing and the 3D is a true to size, fully functioning display.
TWM tallied the most votes in each category securing the wins. Trans World Marketing entered the patented In-Line Demo Doors for Otter Products in the 3D Category. This display highlights TWM at its best, marrying sleek design with functionality. The Ultra High Definition Wall for LG was entered in the 2D Category. This interactive display delivered key results to the client; attracting, engaging and connecting with the retail customer.
“Congratulations to the Design Team for another year of excellence in presentation”, said Gerry Molitor, Executive VP Sales & Marketing.
ABOUT TRANS WORLD MARKETING
Based in East Rutherford, Trans World Marketing has provided leadership in the design, development and execution of in-store displays, environments, branded category management systems and applied technology solutions. The firm’s clients include PPG Pittsburgh Paints, LG Electronics, McCormick, Bulova, Benjamin Moore, Nintendo and Unilever. In addition to Trans World Marketing’s headquarters in East Rutherford, the company has offices in Omaha, Phoenix, Chicago and Louisville.