James Cavaluzzi is Chairman of Trans World Marketing, a role he assumed in early 2007. He joined the company in 1969, and purchased controlling interest in the firm and was named President in 1976. James has served on the Board of Directors and as Chairman of the Board of Point-of-Purchase Advertising International (POPAI), the Chicago-based global trade group for the in-store advertising industry with more than 1,700 members worldwide; and was named to POPAI’s Hall of Fame in 2003 in recognition of his efforts as an industry leader and innovator in the field of retail marketing and merchandising. As Trans World Marketing moves towards 50 years of industry leadership and innovation, James continues to evolve the agency as a strategic, consultative force within the retail marketing industry.
William Carafello is President of Trans World Marketing, a role he assumed in 2007, leading executive-level management of the agency’s overall direction and administration of all company operations. Joining the company in March of 1985 as Controller, he has held key senior-level management positions within the corporation and was promoted to Executive Vice President in September of 1999. In 2011, Bill was appointed to the Board of Directors of Point-of-Purchase Advertising International (POPAI). A Certified Public Accountant, he also serves as co-chair of POPAI’s Investment Committee.